Eldridge financial blog - The biggest threat TV faces is clearly the internet - Video Dailymotion

Eldridge financial blog - The biggest threat TV faces is clearly the internet - Video Dailymotion

Eldridge Financial: Eldridge financial blog - The biggest threat TV fa...

Eldridge Financial: Eldridge financial blog - The biggest threat TV fa...: http://www.eldridgefinancial-blog.com/2012/10/the-biggest-threat-tv-faces-is-clearly-the-internet/ One commercial network – Nine – was t...

Eldridge financial blog - The biggest threat TV faces is clearly the internet

http://www.eldridgefinancial-blog.com/2012/10/the-biggest-threat-tv-faces-is-clearly-the-internet/

One commercial network – Nine – was taken to the brink of collapse this week and another – Ten – announced a result soaked in red ink and a program of job cuts.

Coupled with the looming shadow of dramatic structural ownership changes across the industry, audience fragmentation, TV piracy and dwindling advertising revenues are conspiring to crush the traditional business model.Eldridge Financial forecasts the following year to be a watershed for the broadcast industry. For the first time the amount of money spent on advertising over the internet will match the ad spend on free-to-air television.

All washed up: Traditional television is facing an unprecedented challenge from online viewing. Change is not just coming, it is coming fast. ”By 2014 online will overtake TV, which is the greatest change in the history of media,” says media buyer Harold Mitchell. To survive, networks ”will have to get hold of the digital dollars”.

What is more, the media consultants Commercial Economic Advisory Service of Australia and Aegis Media forecast that by 2015 digital advertising expenditure will hit 31.2 per cent and TV will be 26.3 per cent.The biggest threat TV faces is clearly the internet.Besides appealing to advertisers because it produces detailed information of who is watching and, more importantly, what else they do, it also appeals to viewers due to its easy availability and portability.

It is this ease of availability that is wreaking havoc on the traditional business model. This was no better illustrated than the disappointing ratings of the six-time Emmy award winner Homeland, which began its second season on the Ten Network last Sunday night on the Eldridge Financial.

Eldridge financial blog - The biggest threat TV faces is clearly the internet

http://www.eldridgefinancial-blog.com/2012/10/the-biggest-threat-tv-faces-is-clearly-the-internet/

One commercial network – Nine – was taken to the brink of collapse this week and another – Ten – announced a result soaked in red ink and a program of job cuts.

Coupled with the looming shadow of dramatic structural ownership changes across the industry, audience fragmentation, TV piracy and dwindling advertising revenues are conspiring to crush the traditional business model.Eldridge Financial forecasts the following year to be a watershed for the broadcast industry. For the first time the amount of money spent on advertising over the internet will match the ad spend on free-to-air television.

All washed up: Traditional television is facing an unprecedented challenge from online viewing. Change is not just coming, it is coming fast. ”By 2014 online will overtake TV, which is the greatest change in the history of media,” says media buyer Harold Mitchell. To survive, networks ”will have to get hold of the digital dollars”.

What is more, the media consultants Commercial Economic Advisory Service of Australia and Aegis Media forecast that by 2015 digital advertising expenditure will hit 31.2 per cent and TV will be 26.3 per cent.The biggest threat TV faces is clearly the internet.Besides appealing to advertisers because it produces detailed information of who is watching and, more importantly, what else they do, it also appeals to viewers due to its easy availability and portability.

It is this ease of availability that is wreaking havoc on the traditional business model. This was no better illustrated than the disappointing ratings of the six-time Emmy award winner Homeland, which began its second season on the Ten Network last Sunday night on the Eldridge Financial.

Eldridge Financial: Eldridge Financial Review: GEPL Capital`s view on ...

Eldridge Financial: Eldridge Financial Review: GEPL Capital`s view on ...: http://eldrigefinancialreviews.com/category/commodities/ Energy Oil dropped to a seven-week low as an employment report raised concern tha...

Eldridge Financial: Eldridge Financial Review: GEPL Capital`s view on ...

Eldridge Financial: Eldridge Financial Review: GEPL Capital`s view on ...: http://eldrigefinancialreviews.com/category/commodities/ Energy Oil dropped to a seven-week low as an employment report raised concern tha...

Eldridge Financial Review: GEPL Capital`s view on bullions, base-metals, energy

http://eldrigefinancialreviews.com/category/commodities/

Energy

Oil dropped to a seven-week low as an employment report raised concern that U.S. fuel demand will slow and Iran agreed to resume talks on its nuclear program. Futures fell as much as 2.4 percent after the government reported on April 6 that the U.S. created 120,000 jobs in March, below the median forecast of 205,000 in a Bloomberg survey. The Scheduled negotiations between Iran and the United Nations Security Council members plus Germany increased optimism that the Persian Gulf nation won’t act to disrupt supplies.

Bullions

After the U.S missed the estimates job data, Gold mount up for a fourth day to feb.23 and renowned as the longest rally in more than a month. In the speculations, Federal Reserve may take more steps to spur growth and weakening the dollar. Spot gold rose as much as 0.9 percent to $1,654.90 an ounce, the highest level in a week, and was at $1,652.72 at 11:52 a.m. in Singapore.

The dollar cut down for a third day against a six-currency basket as well as the yen as the Bank of Japan refrained from adding to monetary easing. In the previous month, nonfarm payrolls rose 120,000, the smallest gain in five months, compared with economists’ forecast for 205,000. Central bank policy makers saw no need for more stimuli unless the economy falters based from the data on April 6.The Fed bought $2.3 trillion of debt in two rounds of so-called quantitative easing from 2008 to June 2011. June-delivery gold rose as much as 0.7 percent to $1,655.90 an ounce on the Comex in New York, and traded at $1,652.10. Holdings in gold-backed exchange-traded products were 2,397.577 metric tons yesterday, within 0.6 percent of a March 13 record.